ASICS GEL-NYC™: Taming the Concrete Jungle
Named after one of the most iconic cities on this lovely little space rock we call Earth, the ASICS GEL-NYC™ is designed to keep you grounded in a world that can move just a little too fast sometimes. For decades, the ASICS mantra has been “A Sound Mind In A Sound Body”, an ideal that is embodied in every release from the Japanese brand. Informed by heritage and modern design principles, this fashion-forward sneaker is designed to be your armor, helping you move through a world of concrete jungles with ease.
Dropping in two slick colorways, the ASICS GEL-NYC™ returns in an ‘Oatmeal-Grey’ and tonal ‘Cream-Oyster’ just in time for those popping summer outfits. Realized with a lightweight mesh base, the GEL-NYC™ opts for a dual-stacked upper of plush patent leather and lush suede piping that rolls from toe to heel. Embroidered detailing lands atop the padded mesh tongue and heel while framed Tiger stripes adorn the laterals. Nothing feels better than a bit of ASICS magic, as the Japanese outfit work wonders with a specially crafted blend of proprietary foam and GEL™ technology for a truly incredible ride.
Find your inner peace with the ASICS GEL-NYC™ ‘Oatmeal’ and ‘Cream’ available online now.
Talent: Kirsa Amalie @kirsaamalie
Talent: Mathilde Roien @mathilde_roien
Photographer: Emilia Staugaard @emiliastaugaard
Photo Assistant: Jonas Søndergaard @jonassondergard
Stylist: Cassandra Malmberg @cassmoneyway
Hair & Makeup: Line Hjæresen @linehjaersen
Creative Production & Producer: NAKED Copenhagen @nakedcph